the first TV Commercial.
ⓜ 1967 McDonald’s Goes International and the first international restaurants opened in Canada and Puerto Rico.
ⓜ 1971 "You Deserve a Break Today" advertising theme introduced.
ⓜ 1974 First Ronald McDonald House Opened in Philadelphia, Pennsylvania.
In the same year, McDonald’s launched a fun promotion which called Big Mac Jingle. "Twoallbeefpattiesspecialsau
the third-most visited theme park in the world, behind its American sister parks, the Magic Kingdom and Disneyland.
The strongest fact which Tokyo Disneyland is attracting visitors is the accessibility. You can reach Tokyo Disneyland by subway or bus from anywhere in Tokyo, including international airport. If you are with your family, Disneyland could be a perfect choice. But if you are with yo
the other hand, Oxford has lower price at the cost of poorer brand image.
We segmented customers into three groups of kids, parents and kidults, and we believe Oxford should target the last one to increase its brand image and sales. New products should focus on larger and more mature-themed products to focus sales on this segment.
Also, While Oxford Toy has great price, and need to have its
200만대가 돌파할 것으로 예상된다.
⑵ SWOT analysis
▶ Internal : strengths and weaknesses
# 강점 : 삼성전자의 브랜드의 이미지 / 남보다 앞선 신기술
# 약점 : 종합 전자회사라는 인식 / 유통구조의 복잡성
▶ External : opportunities and threats
# 위협
①IMF로 인한 경기 침체
② 타경쟁사와의 치열한 가격 경쟁
1-1 Introduction: 2013 Noble Peace Prize
The Nobel Peace Prize 2013 was awarded to Organization for the Prohibition of Chemical Weapons "for its extensive efforts to eliminate chemical weapons".
“나의 전 재산을 아래와 같은 방식으로 처리할 것을 밝혀둔다. 원금은 나의 집행인들에게 맡겨 안전한 곳에 투자해 기금을 조성하게 하고, 거기
the premise that nothing stands in the way of pleasing the customer
(중략)
4-1 Strategic Choice – Bloomin's Brands
Brands Diversification
The company's diversified business operations in domestic and international markets facilitate it to service wider customer base.
BLMN offers a diverse portfolio of restaurant concepts to cater its customer's needs.
The compan
1. Introduction of the entire project
In this project, our group selected the casual dining industry and chose 2 companies out of the industry. The company we chose is Bloomin’s brands. The company we selected as its rival is Brinker international. We selected the casual dining industry because most of our members are majoring in food service management and also because the brand Outback is
1. E-Government Definitions
E-government is a generic term for web-based services from agencies of governments.
In e-government, the government uses information technology and particularly theInternet to support government operations, engage citizens, and provide government services
E-government is defined by other sources as follows
World Bank
“the use by government agencie
1. E-Government Definitions
E-government is defined by other sources as follows
1)World Bank
“the use by government agencies of information technologies that have the ability to transform relations with citizens, businesses, and other arms of government.”
2)United Nations
“utilizing theInternet and the world-wide-web for delivering government information and services to citiz
The first UNIQLO store opened in 1984. In 1998, our fleece campaign sparked a UNIQLO boom across Japan. Subsequently, we weathered a period of falling sales and operating profit but quickly boosted performance by expanding our women's wear. First venturing into international markets in 2001, UNIQLO now has worldwide operations, including in the U.K., China, Hong Kong, South Korea, the United Stat